Managing Matters can do “everything from A-Z to run an association.” Says Jenny Faucher, President and Founder of Managing Matters. With a diverse background in HR, Marketing, and Association Management, she takes us through how Managing Matters came about and what makes it different. Discussing changes in the association world and how she’s helping her clients become proactive in a shifting environment, Jenny Faucher shares tips on membership, events, community engagement, and current trends.